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By Vatsal Jain In recent times, content marketing has experienced unprecedented growth, gaining huge traction among companies. Now, both established and emerging market players are selecting from the indubitable assortment of nano, micro, mega, and celebrity influencers to advertise their product offerings and broaden their radar. Indeed, we are a partContinue Reading

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By Vatsal Jain Across the globe, women are continuously developing and brainstorming, they are innovating and advancing, but above all, they are eventually managing more than ever before. The State of Women-Owned Businesses report, commissioned by American Express, reveals that women-run organizations with revenues of over US$1 Mn sprang up 46% versusContinue Reading

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By Vatsal Jain FinTech is the major impetus behind the innovations within the finance sector. Over the past decade alone, there have been remarkable developments across wealth management, payments, and retail banking. Customers are now shifting toward FinTech for even better financial services, and the trend is gaining greater momentumContinue Reading

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By Vatsal Jain The COVID-19 pandemic has spurred tech adoption in the startup sphere. As the world adjusts to new means of life, startups that allow customers to study, shop, work, and communicate virtually have suddenly soared to mainstream adoption. A BIG ‘YES’ TO TECHNOLOGY The new businesses are beingContinue Reading